When I first became intrigued with the emerging media of Internet blogs several years ago, I was amazed at the wide variety of perspectives one could come across simply by clicking on the "Next Blog" function that Blogger provides. I could be instantly transported from someone writing in Singapore to a blogger in Los Angeles to a person opining on the elections in São Paulo.
Increasingly, though, I find this method of surfing to be a source of annoyance, as spammers have developed methods of positioning their blogs at the top of the Blogger "Next Blog" queue, either through a perpetual republishing program or with some tricky template script.
Thus, when I wanted to surf today, less than 25 percent of the blogs upon which I landed seemed to have some purpose beyond spam. I managed to land on the same "Net Money Earning" and "Learn English Online" and "Enjoy Deals" sites over... and over... and over.
I suspect that I will have to switch to using the blog search functions to find specific topics, but one of the joys of the random search is the process of stumbling upon a completely unexpected post. These days a random search is more likely to pull up Viagra ads than substantive writing.